Are you talking to me?
What's the most important part of marketing?
The people you're talking to.
It doesn't matter how good your copy is if you're putting it in front of the wrong people.
You could write dazzling, impossible to resist copy singing the praises of beef.
It will fall flat if you send it to a list of die-hard vegans.
No matter what you write, or how persuasive it is, those people are completely against the idea of eating meat.
They're never going to buy beef.
Next up is your offer.
If your offer is boring nobody will want it.
If nobody wants it, you can talk (or write) all day and it'll never make a difference.
Here's the ratio...
The list is 40%, the offer is 40% and the copy brings up the rear at 20% of the effectiveness of your campaign.
You might be thinking that copy carries more weight than 20%.
At any rate, it's far behind the List and the Offer.
You always start with your List, or your market.
If you're just starting out, you've got to build an email list of people who are in your target market.
Once you have that, you're ready to make an irresistible offer.
You may be thinking that your company or affiliate partner has taken care of that.
Not so fast.
If there are 9,473 affiliates promoting the same pages with the same offers, how effective do you think they'll be for you?
Your job is to come up with some extras - bonuses - to sweeten the deal.
You've got to make your offer stand out in a sea of sameness.
Luckily, that's not hard to do.
If you're one of those online marketers who is serious about learning how to find people who want their offer, then this secret holds the key you need to succeed.
#1Traffic Secret : Finding People Who Want What You're Selling
The big a-ha for online marketers is not wasting time telling your story to the wrong people.
What's important is to get your offer in front of people who are interested.
This is critical to your success because if you don't make your offer to a targeted market, you'll go broke before you make any sales.
Your advertising must make money or your business won't survive.
Make sure you're targeting the right people before you place another ad.
If you've ever wanted a whole lot more detail about finding targeted traffic...This new free video has the answers you need.
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