3 Things You Should Delegate in Your Business
Today, I want to share three things you should delegate in your business. These tips are designed for small business owners.
#1 Anything You Aren’t Good At
Without a doubt, if you aren’t good at something, hire someone else to do it. Why waste 40 hours of your time to build a crappy website when you could have an expert do it in one day for a few hundred dollars?
Why waste hours creating ads or marketing messages that don’t work when you could hire a marketing specialist? Why spend 1/3 of your week on social media, when you don’t know what to do or what works, when you could hire a social media expert to help you?
The point of this lesson is to hire people that are good at what they do to do tasks that you aren’t good at. Even if you are on a limited budget, you should follow this lesson.
Don’t try to do everything yourself, especially if you don’t know what you are doing. You will end up wasting your precious time.
# 2 Any Task That Doesn’t Generate Revenue
This would be a good rule of thumb for any small business owner. If the activities you are working on most of the time don’t directly contribute REVENUE and profit to your bottom line, you need to delegate those tasks.
Things that come to mind include answering the phone, cleaning the office, organizing files and all the other busy work that most entrepreneurs spend MOST of their productive time doing.
Instead, you need to focus on the money generating tasks such as lead generation, advertising, marketing, closing sales and following up. These are the only tasks that put money and profits in your business.
# 3 Any Task That Someone Else Could Do At Least 80% As Good As You Can
Don’t be a control freak. If you can find an employee, virtual assistant, or independent contractor who can do something at least 80% as good as you can, let them do it! This is how you leverage other people to make more money in your business. Don’t spend all your $100 per hour time on $10 per hour tasks.
These are three things every small business owner should delegate in their business. The quicker you can start delegating the better off you will be.
About the Author
Chuck Holmes is a Certified Small Business Coach, published author, blogger, entrepreneur and network marketing professional. He lives in sunny Florida with his beautiful wife, Rachel. You can learn more about his opportunity here.
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