What is Farmasi?

Farmasi is an international company of Turkish origin specializing in cosmetics, personal care, wellness, and nutrition products. Founded by Dr. Cevdet Tuna, a physician and pharmacist, Farmasi combines science, nature, and innovation to offer high-quality, affordable, and cruelty-free products.

 Today, Farmasi is one of the fastest-growing direct selling companies in the world, with a presence in more than 125 countries and a community of millions of beauty influencers.

Brief history

1950: Dr. Cevdet Tuna founded a pharmaceutical company in Istanbul.

1998: The Farmasi brand is officially created, focusing on cosmetics.

2004: The direct selling concept is born through its own distributor network.

2010–2020: International expansion into Eastern Europe, Asia, and the Middle East.

2019: Farmasi enters the United States, opening the U.S. market.

2024–2025: Official entry into markets such as the United Kingdom, France, Italy, and Latin America.

Main product lines

Farmasi offers more than 2,000 products across different categories:

Cosmetics

• Foundations, lipsticks, mascaras, eyeliners.
• Eyeshadow palettes, highlighters, concealers.

Facial and body care

• Moisturizers, cleansers, exfoliators.
• Anti-aging serums and treatments.
• Shower gels, lotions, essential oils.

Hair care

• Shampoos, conditioners, intensive treatments.
• Sulfate- and paraben-free products.

Home care (Mr. Wipes line)

• Eco-friendly cleaning products for the kitchen, bathroom, and laundry.

Nutrition (Farmasi Wellness)

• Protein shakes, multivitamins, collagen.
• Products to support the immune system, boost energy, and manage weight.

Baby and men’s care

• Gentle baby products.
• Complete male grooming line.

Commitment to quality

• Free from parabens, phthalates, and toxic ingredients.
• Cruelty-free: not tested on animals.
• GMP and international ISO certifications.
• In-house production in one of the largest cosmetics factories in Europe (Istanbul, Turkey).

Core values

Empowerment: promoting entrepreneurship, especially female entrepreneurship.

Transparency: products with clear, safe ingredients.

Innovation: constant launches adapted to market trends.

Accessibility: high-quality products at affordable prices.

Awards

• Among the world’s top 100 direct selling companies according to Direct Selling News.
• European cosmetic innovation award.
• Recognized for rapid growth in the Americas and Europe.

Farmasi currently operates in more than 40 countries, with active direct presence in about 26 markets, though its products are sold in 125 countries.

Regions and countries where Farmasi operates:

Europe

 Germany, United Kingdom, France*, Spain, Italy*, Romania, Portugal, Poland, Greece, Hungary.

 *United Kingdom launched in February 2024, France and Italy launched in 2024–2025.

Americas

 United States, Mexico, Colombia, Dominican Republic, Peru, Ecuador, Chile, Canada (launched in 2021).

Africa

 Morocco, Egypt, South Africa, Nigeria, South Africa.

Asia

 Turkey (country of origin), Russia, Kazakhstan, United Arab Emirates, Saudi Arabia, India.

Oceania

 Australia and New Zealand.

https://www.farmasi.co.uk/vfr/register/beautyinfluencer

The 9 main ways to earn money with Farmasi

Based on plans from different countries:

1. Direct selling

When you register (initial fee of around €25), you get between 30% and 50% off the recommended retail price, depending on the product line (e.g., makeup ~30%, facial care ~50%).

2. Personal online store

You’ll have an online store from day one. All sales are commissioned at the same margin (30–50%) and Farmasi handles shipping.

3. Welcome program

For the first 4 months, you can receive free gifts (mascara, perfume, serum, creams) if you reach certain minimum volume point levels, approximately 70–100 PV per month.

4. Personal bonus

A percentage (between 3% and 25%) of your personal sales volume (PV) depending on your distributor rank.

5. Group bonus

You receive the difference between your personal bonus and that of your direct affiliates. For example, if you have 25% and a team member has 12%, you earn 13% on their sales.

6. Leadership bonus

An additional bonus based on the volume generated by your network (multilevel), distributed across generations with decreasing percentages depending on the title achieved (up to 7 generations).

7. Car bonus

Upon reaching Gold Director level or higher, you are entitled to a monthly car bonus, allowing you to choose depending on your rank.

8. Cash bonus

A one-time payment when you first achieve certain leadership ranks. Ranges from £1,000 to £500,000 depending on the title achieved.

9. Trips and experiences

Additional bonuses include all-expenses-paid trips to exclusive destinations such as Turkey or tropical locations for reaching sales or leadership milestones.

Ranks or titles in Farmasi

The main ranks are:

1. Beauty Influencer (upon registration)
2. Virtual Leader
3. Director, Bronze Director, Gold Director, Platinum, Emerald, Diamond
4. Vice President, President, General Director, CEO

Each rank has its own requirements in terms of group points and team activities, and grants access to different bonus levels.

Benefits of joining my team:

• WhatsApp community with team members in France, Spain, Italy, USA, and South America.
• Additional team contests beyond Farmasi’s own.
• Training and product recommendations.
• List of Facebook groups for recruitment.
• Ready-to-use social media content.
• Team Facebook group.

Starter kit price: £100

https://www.farmasi.co.uk/vfr/register/beautyinfluencer