Change your game

*Change your Game…*

*The Typewriter Experience*

When the Personal Computer was invented, many manufacturers of Typewriters, said it is a fad that will soon pass. 

As the computer became more powerful, they simply kept on upgrading their typewriter. One manufacturer in an interview, said that writers can never abandon the typewriter, he romanticized about the typewriter, and how writers are in love with the “tapping” and the way you have to move the typewriter head backwards, each time you get to the end of a line.

He was totally in love with the typewriter, but unfortunately, few years later, he went bankrupt, as his sales plummeted. He was wrong. People were not in love with the typewriter, they are in love with their work… writing, and they will do it with any tool that makes it better, faster and more convenient.

*The Nokia Experience in Nigeria*

A few years ago, Nokia Phones were the rave of the moment, Nokia 3310 was selling faster than hot cake, and the management of Nokia Mobile was making huge profits in billions of dollars and they were totally in love with it. 

Then two events started the decline of Nokia Mobile in Nigeria and beyond. 

First, The Quality of Service and Reliability of Mobile Network Operators were bad and customers were forced to have several phones...

Nnamdi Ezeigbo, of SLOT, Tecno Mobile and Infinix Mobile approached Nokia Mobile to build a Dual SIM Phone, but Nokia Mobile brushed him off, and that was how he brought in Tecno Mobile with Dual SIM Capability.

Although initially, the quality of Tecno Phones were poor, but the extra features lured many people, and with subsequent improvement in quality, it began to cannibalize Nokia's Market Share, making Nnamdi Ezeigbo a billionaire in the process.

In addition to that, the free Android Operating System from Google Inc. continued to creep into the market, again Nokia Mobile ignored the growing trend. 

Young people were falling in love with the Touch Screen Android, and manufacturers like Samsung Mobile capitalized on this, but Nokia Mobile continued to stick with Symbian Operating System from Accenture. Not surprisingly, almighty Nokia Mobile was brought to a swift and devastating end.

During the press conference to announce Nokia Mobile being acquired by Microsoft Corporation, Nokia's CEO ended his speech saying this “we didn’t do anything wrong, but somehow, we lost”. Upon saying that, all his management team, including himself, sadly shed tears.

Nokia has been a respectable company. They didn’t do anything wrong in their business, however, the world changed too fast. 

They missed out on learning, they missed out on changing, and thus they lost the opportunity at hand to make it big. Not only did they miss the opportunity to earn big money, they lost their chance of survival.

Change your game or be changed. 

It’s not wrong if you don’t want to learn new things. However, if your thoughts and mindset cannot catch up with time, you will be eliminated.

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