No limits.

Our Mission

To help everyday families get the financial education, protection, and independence they need to pursue their dreams for tomorrow. 

60,301  More people are deciding to build businesses that address the growing needs of middle-income families for financial services. 

Since 2001, WFG business owners across North America have helped millions of families prepare for a better financial future.

To build a business as big as you can dream, you need a proven platform that enables you to run your business, not be run by it – and a business model that rewards success, regardless of your background or past experience.

System
By following our simple steps, you can earn income and build leadership skills while blazing a trail for entrepreneurs on your team. 

Technology
Control your business from the palm of your hand with a suite of powerful tools that enable you to build relationships and measure success. 

Marketing 
Create credibility, reach prospects, connect on social media, and track results with a full set of digital tools and content libraries. 

Leadership 
Product providers, home office staff, and field leaders all rally together to help you learn the ropes, create momentum, and be your best.  

Training
At its core, our system is leadership-centered, with business mentors to help entrepreneurs like you learn and succeed fast.  

Support
Keep moving forward with answers about products, assistance with sales, events for your team, and recognition for your achievements. 

Different By Design

Our innovative business model enables entrepreneurs to succeed together by helping them avoid many of the obstacles that plague traditional financial services businesses.

4 Ways to Build Income 
We offer one of the industry’s most robust compensation plans on a diversified product portfolio. As you advance through our ranks and build your business, you can earn more money while helping more people. 

Personal Income
When you write new business you earn a commission and, as you reach preset levels, your commission percentage increases. We encourage you to reach out to everyone, not just high earners, so there are no limits to how many people you can help. 

Agency Income
As you grow and expand your agency business, you have the chance to mentor and coach newly licensed associates. As they write new business, you can earn a portion of their commissions. 

Bonus Income
Qualified leaders earn a pro-rata share of an override on our entire field force. Your portion of the bonus can grow based on your organization’s production. These bonuses can multiply and compound your earning potential, and reward you for the quantity and quality of your business.