Big news in the direct selling world!

I am proud to share that the company I have been part of since 2014—and which I helped introduce to the U.S. market—has officially announced highly positive developments. For several months, I have anticipated this outcome: industry consolidation is now underway. In today's challenging economic landscape and competitive environment, many standalone companies face significant hurdles to long-term sustainability. This strategic move positions us strongly for continued growth and resilience.

Today it’s official: Zinzino acquires It Works.

All-share deal. $30M upfront, with additional performance-based upside. Zinzino estimates $60M+ in added revenue for 2026.

This isn’t random. This is strategy!

Zinzino has officially acquired It Works — a company that’s impacted millions globally. Zinzino has quietly grown for 20 straight years, now doubling every 2–3 years, while staying profitable, science-backed, and global.

That long-term thinking is exactly why I chose to build here.

This is what it looks like when a real legacy company steps into its next chapter.

If you’re paying attention to timing, you already know why this matters.

The next chapter is going to be special. Read the article here. Zinzino Announces Merger of It Works! For Increased Distribution Power in North America and Europe.

Tech-first. Test-based nutrition. Global scale. Strong balance sheet.

The strong don’t just survive — they absorb.

For those paying attention, this is exactly what happens in every major economic shift. The industry shrinks… and the leaders get bigger.

We literally get the flagship products of each of these companies that get acquired!

Watch the trend. More to come.

When a publicly listed European company built on science, data, and personalization attracts a major international distribution network, it reflects long-term credibility — not short-term momentum.

This level of global attention is earned through consistency, governance, and vision. Zinzino is no longer emerging on the world stage. It is being recognized. We have a great future ahead of us with visionary leadership. Our vision is to become the leading direct sales company globally. With this announcement, we are proud to rank as the third fastest-growing company according to Business For Home, underscoring our strong momentum and commitment to sustained excellence in the industry.

 Here is the article.

Come grow with us. Secure your spot, build your future, and let's capitalize on this momentum together. DM me TODAY to get started or learn more. Time is critical — let's talk! Arlo